How Computers Have Revolutionized Our World

The world has been completely changed by the advent of personal computers. This is because they have radically transformed the way the world lives, works and conducts business. Computers actually arrived on the scene back in the 1930s and were the brainchild of one Konrad Zuse who produced what was then called the Z1 computer. While this was a giant innovation, this was far from the sophisticated machines that we have today.
That computer laid the groundwork for further research by others. In 1944, two men named John Atanasoff and Clifford Berry from Iowa University produced several innovations of the computer based on Zuse’s model. It was capable of producing simple to moderately complex arithmetic calculations and small but simple computing tasks.
Harvard University, then took it a notch higher and partnered with IBM, the business conglomerate in 1953 to produce what was then the world’s first sophisticated computer. Even then, computers were still gigantic and occupied huge spaces and used a lot of power.
The world as we know it today has been completely changed by computers. They now sit in almost every office space in most major cities of the world. It is hard to imagine business as we know it today without computers. Work would be grossly inefficient and cumbersome. Take for example calculations. It would not be possible for companies which hold a lot of material and inventory to process orders efficiently without computer power.
Computers have also made a giant impact in the field of communication. With the advent of the Internet, the World Wide Web or Information Superhighway, the world has become smaller and has even been referred to as a global village. Phrases such as “global market place” have also been coined to signify how computers have been able to link the world.
We mentioned communications and how computers have made a giant impact in this realm. Messages can now be sent and received via email instantaneously from one end of the globe to the other. This has almost rendered the regular snail mail obsolete. Then there are chat rooms, Instant Messaging and Video Messaging which have transformed the way people meet and interact across the globe.
All this has been made possible by computers connected to the Internet via wireless and wired networks. Large firms such as Microsoft, Yahoo and Google have contributed to this by running sophisticated web applications that have made it possible to chat in real time with someone on the other side of the globe. This has completely changed the way we conduct meetings and even run classrooms and training.
Businesses have benefitted tremendously owing to the advent computers. Companies can even open virtual branches in other countries without necessarily being there physically. Banks can even run on the Internet without possessing actual premises. Such has been the impact of computers to modern life. Sometimes they also have their own disadvantages in that some people accuse them of causing some to be thoroughly anti-social. It is also easy for some to develop multiple identities online to mask their true selves.

By: Theodore Cartman

Why Internet Marketing Is Better Than Traditional Marketing

Multi-level marketing has been creating quite a stir in the industry for quite some time. Multi-level marketing business opportunities open horizons for individuals to earn through their individual sales as distributors and from that of their downline. To have stated that MLM businesses thrive because of the sales you and your downline manage to produce, it can be noted that having a lot of contacts can help boost your MLM business. These contacts can basically become your direct consumers or become members of your downline organization, which either way will mean nothing but profit on your side. Since MLM businesses need to be carefully maintained in order for it to flourish. As time drags on, even such an extensive network of personal contacts can wear out. It is therefore of great importance that you find of ways to improve your MLM business, such as lead generation and similar skills.

The dawn of the modern era has become the fount through which developments and innovations spring from. These developments and innovations inevitably lead to the alteration of the world we once knew. Even the marketing industry has been transformed with technology.

Individuals are finding ways to enhance their business. Many turn to conventional methods and rely on offline networking and traditional marketing methods that mainly utilize flyers, banners, and placements in print ads. On the other hand, there are marketers that utilize the internet in order to keep pace with the changing times. Through the internet, marketers such as you will be able to reach out to a wide audience without having to pay a lot.

Good relationships between you and your clientele is an important aspect of the business. Maintaining rapport often leads them to patronize your business, much to your advantage. Many are claiming that the internet eliminates the foundation of relationships since personal interaction is absent and people are only able to communicate through e-mails and the like. However, many may adhere to the thought that relationships can still be built online if one possesses good communication skills. Succeeding in maintaining relationships will more likely lead to repeat transactions.

The internet may indeed eliminate the semblance of intimacy that face to face communications can only provide but this should not hinder you from utilizing it as an effective tool. For you to successfully use the internet, you should take a different approach. If e-mails and phone calls are the only means of communication between you and your clientele, then be sure to make such instances constant in order to replicate the sense of relationship achieved through personal communications. The website also plays an important role since it is what the possible clientele and downline first sees. This is what produces the impression that will either decide if people will be interested or not in your business. In order to further develop good relationships, it is of great importance that the website is closely monitored and that you are able to respond the comments and queries of its visitors. If you fail in doing so, then you fail in establishing relationships that may lead to profit.

The internet is truly an effective tool that enables everyone with an internet connection to reach out to the entire world. A person who is able to make use of the internet as a marketing tool has the advantage of being accessible by worldwide for a fraction of the cost. Moreover, there are quite a number of techniques and strategies that can use for your success in the internet marketing industry.

Simply put, online marketing generally involves marketing through the internet. This can be accomplished through the use of websites, blogs, social media networks, and several platforms. One of the many benefits of internet marketing is that it can reach a great extent of audience and is accessible by nearly everyone, what with the spread of internet connections. What is more, there are several effective and easy methods that can be used in the internet marketing scene.

Online marketing fuses together design, sales, advertisement, and customer service. The website provides a lasting first impression with its design and layout. Most are encouraged to purchase products and services from website that have a “professional look.” The website also often becomes the point of sales, through which customers need only to enter their personal information and payment modes. Such sales are becoming more popular because of its ease of use. Advertisement is also easily achieved since many stumble upon websites, intentionally or not. Ads can also be placed at more popular websites for full efficacy.

Online marketing is relatively inexpensive compared to traditional marketing methods. It cuts off the cost of having to print out promotional materials. What is more, it has the benefit of being able to reach out to a wider audience without having to spend much time and effort.

Further, there are quite a number of internet marketing strategies that you can use to boost your business. Search engine optimization basically involves utilizing popular keywords or search queries to bring the website on top of the results page, since such websites are more frequently visited as to those shown in later pages. Search engine optimization can be used for news, video, image, academic, and similar searches that can more or less generate traffic for the website. Social media marketing is also creating some waves in the internet marketing industry. It basically involves messages from the business that can be shared by users. And because social media networks have become some sort of authority, users are more likely to trust the advertisements and messages posted on it. Among the common internet marketing strategies is e-mail marketing wherein the distributor or business owner directly sends e-mail messages to potential clientele. These messages may contain promotions of the products, invitations to join the downline organization, and even solicitation for donations, and many others. Indeed, internet marketing is something that offers more opportunities to earn.

On the other hand, traditional marketing generally involves the use of traditional marketing methods. Flyers, banners, and the like are often used in traditional marketing. People who rely on traditional marketing value the importance of the personal touch in the business. It is indeed effective in the improvement of the business but often gradually sets in because of the many constraints set upon traditional marketing.

Marketers should, however, take into consideration the time and effort that traditional marketing demands. People have to spend a lot of money on promotional materials and you have to become physically involved in attracting prospects for your business. Unfortunately, less and less people actually give their attention to such things because of their busy schedule. Peopel nowadays rely on the internet as their source of information

In-arguably, traditional marketing is a time-tested marketing method. However, the developments and innovations brought by technology can open brighter opportunities and widen horizons for profit. Internet marketing allows you to reach out to a wide target audience without having to pay a lot. With online marketing, you are spared from the high costs of marketing tools such as banners and flyers while you are able to market your products across regions. Simply put, internet marketing is better than traditional marketing.

By: Michaelangelo Flores